Who we are

The RMK Collective is a transformative brand design advisory, fueled by innovation and powered by collaboration.

Led by market-leading retail and experience design expert Rania Masri El Khatib, The RMK Collective is a transformative design consultancy that harnesses the collaborative power of outstanding talent to deliver industry-shaping experiences.

Going beyond the traditional scope of consulting, we merge forward-thinking strategy with world-class execution, for a bottom-up approach that resets the parameters of brand potential and growth.

At the heart of The Collective lies a people-centric methodology that brings together like-minded brand architects, creatives and strategists. Individually selected from around the world, each team of RMK experts is curated to match the skillset requirements of every project, as well as the corporate culture of the brand, agency or organization.

THE RESULT ?

A synergistic work dynamic that capitalizes on individual talents as well as mindset, energy & passion to drive extraordinary results.

WHAT WE DO

At RMK we reimagine the future of design by zeroing in on the human experience. Working from the ground-up, we strategize, innovate and curate every little detail to deliver bespoke solutions that generate global recognition and translate local results.

From research & ideation, all the way through to execution and analysis, each project is overseen by Rania, and calibrated by a tailored, multidisciplinary team of The Collective's hands-on experts.

OUR EXPERTISE